This art licensing project is a continuation of my collaboration with Tauranga Crossing. I adapted my artwork into a series of window decal stickers for the TX social room shopfront within the shopping mall. These decals are quick to install, removable, and perfect for bringing colour and interest to the store windows and doors.
The designs echo the same body of work as my Playpark mural and the massive shop hoardings I created for Tauranga Crossing. It's becoming a body of work and also a really cohesive visual language throughout the space.
Inspired by the native bush of the nearby Kaimai Ranges, the artwork features botanicals, organic linework, and subtle mark-making textures. You’ll spot familiar native species like kōwhai, karaka, māpou, and of course a Tūī.
The vibrant colour palette keeps things warm and inviting, while the playful layering adds depth across the glass surfaces. These vinyl decals are super simple but impactful. I also love how this forms a connection between the interior retail environment back to the natural landscape that surrounds Tauranga Crossing.
It’s been such a joy to see this body of work evolve across different formats, from hand-painted murals to large-scale printed mural installations and now window graphics!
If you’re interested in incorporating artwork into your space through murals, decals, or art licensing, I’d love to chat. Email me hi@jasminekroeze.com with your project details.
Vinyl print and installation by the lovely John at Franklin Projects.
As a Tauranga mural artist, I love bringing colour and storytelling into public spaces. If you're looking for art for your products or store and want to know more about art licensing, do get in touch!
